- Free planfree media plans, campaign management, demo versions of other features
HypeAuditor vs Modash: which influencer marketing platform should a brand use?
At a glance
- No free plan
- Free trial14 days, no card
Both help brands find and vet creators on Instagram, TikTok and YouTube. Modash publishes its prices: Essentials is $199/month billed yearly ($299 monthly) with a 14-day trial and no card. HypeAuditor lets you start free with media plans, campaign management and demo versions of other tools. Its paid price is not on its pricing page; ShortStack's tool data lists from $299/month.
Quick verdict
- Choose HypeAuditor if you want to start free and lean on audience quality checks.
- Choose Modash if you want clear public prices, creator payments and Shopify gifting.
Side-by-side comparison
| Detail | HypeAuditor | Modash |
|---|---|---|
| Free plan | Yes: free media plans, campaign management, demos of other features | No. 14-day free trial, no card |
| Entry paid plan | Not shown on pricing page (Oct 2026). Repo data: from $299/month | Essentials: $199/month billed yearly ($2,388/year), or $299 monthly. 2 team members, 300 opened profiles |
| Mid plan | Not shown on pricing page (Oct 2026) | Performance: $499/month billed yearly, or $599 monthly. 5 team members, 800 opened profiles |
| Top plan | Request demo | Enterprise: from $14,700/year |
| Creator payments | Not stated on HypeAuditor's pricing page (checked 16 Oct 2026) | 0% fee up to $10,000/year on Performance, 5% after |
| Best for | Brands testing for free, audience audits | Teams that want public pricing and Shopify workflows |
What creators should know
These are tools brands use to find you. If you are a creator, keep your public stats clean and your contact email visible. Both platforms scan public profiles on Instagram, TikTok and YouTube.
How to choose
- If budget is zero, start with HypeAuditor free media plans.
- If you run gifting from Shopify, trial Modash for 14 days.
- Ask HypeAuditor for a quote before comparing paid plans, since prices are not public.
- Count how many profiles you will open a month. Modash caps this per plan.
Common questions
How much does Modash cost?
Essentials is $199/month billed yearly or $299 monthly. Performance is $499/month yearly or $599 monthly. Enterprise starts at $14,700/year.
Is HypeAuditor free?
It has a free tier with media plans, campaign management and demo versions of other features. Full features need a paid plan.
HypeAuditor or Modash for small brands?
Modash shows its price up front. HypeAuditor lets you start free, but you need a demo to see paid pricing.
Related: brand deal tools.
Sources: hypeauditor.com/pricing, modash.io/pricing. Checked on 16 October 2026. Based on published plans and terms, not a hands-on test.

