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Loomly vs Buffer: which scheduler is better for creators?

At a glance

Buffer is free for up to 3 channels with 10 scheduled posts each, then $5/month per channel on a yearly plan. Loomly has no free plan. It starts at $49/month billed yearly ($65 monthly) for 12 social accounts and 3 users. For a solo creator, Buffer costs less. Loomly suits teams that need approvals and many accounts.

Quick verdict

  • Choose Buffer if you are solo and post to 1 to 5 channels.
  • Choose Loomly if you manage 12 or more accounts with a team.

Side-by-side comparison

DetailBufferLoomly
Free planYes: up to 3 channels, 10 scheduled posts per channelNo. Free trial, no credit card
Entry paid planEssentials: $5/month per channel billed yearly ($60/year)Starter: $49/month billed yearly ($588/year), or $65 monthly. 12 accounts, 3 users
Team planTeam: $10/month per channel billed yearlyBeyond: $249/month billed yearly, or $332 monthly. 60 accounts, unlimited users
Trial14 days on paid plansFree trial, no card
Posts toYouTube, TikTok, Instagram and moreYouTube, TikTok, Instagram and more
Best forSolo creatorsTeams and agencies

Cost for a typical creator

Say you post to YouTube Shorts, TikTok and Instagram. On Buffer Free that is $0 with 10 queued posts per channel. On Buffer Essentials it is 3 x $5 = $15/month billed yearly. Loomly Starter is $49/month billed yearly whatever you connect, up to 12 accounts.

How to choose

  1. Count your channels.
  2. Under 4 channels and only you posting: Buffer Free or Essentials.
  3. 12 accounts or a team that needs approvals: Loomly Starter.
  4. Test either one with its free trial first.

Common questions

Is Loomly cheaper than Buffer?

Not for small accounts. Buffer is $5 per channel per month billed yearly. Loomly starts at $49/month billed yearly.

Does Loomly have a free plan?

No. It has a free trial with no credit card.

Can Buffer and Loomly post to TikTok?

Yes. Both list TikTok, YouTube and Instagram.

Related: Buffer vs Hootsuite, Buffer vs Later, Buffer alternatives, post scheduling tools.

Sources: buffer.com/pricing, loomly.com/pricing. Checked on 16 October 2026. Based on published plans and terms, not a hands-on test.