- Free plan1 brand and 1 web/blog
Metricool vs SocialBee: which scheduler for a solo creator?
At a glance
- No free plan
- Free trial14 days, no card
Metricool has a free plan: 1 brand, 20 scheduled posts a month and 30 days of analytics. Paid Starter is $20/month yearly ($25 monthly) for 5 brands. SocialBee has no free plan. Bootstrap is $29/month ($24 yearly) for 5 profiles, built around content categories and evergreen reposting. Pick Metricool for free use and analytics. Pick SocialBee to recycle evergreen posts.
Quick verdict
Side-by-side comparison
| Detail | Metricool | SocialBee |
|---|---|---|
| Free plan | Yes: 1 brand, 20 posts a month, 5 competitors, 30 days of analytics | No. 14-day free trial |
| Entry paid plan | Starter: $20/month yearly, $25 monthly, 5 brands | Bootstrap: $29/month, or $24/month yearly, 5 profiles |
| Next plan | Advanced: from $53/month yearly, $67 monthly, 15 brands | Accelerate: $49/month, or $40 yearly, 10 profiles |
| Post limit on paid | Unlimited, fair use | 1,000 posts per category on Bootstrap |
| Competitor analysis | 5 free, 100 paid | Not on the pricing page |
| Users | Not in our check | 1 per workspace on Bootstrap |
| Best for | Creators who live in analytics | Small businesses with evergreen libraries |
Brands vs profiles
Metricool counts brands. One brand can hold that brand's networks, so a creator with YouTube, TikTok and Instagram uses 1 brand. SocialBee counts profiles, so the same creator uses 3 of 5 on Bootstrap.
Which one for Shorts, TikTok and Reels?
- Solo creator on a $0 budget: Metricool Free, if 20 posts a month is enough.
- Reposting your best Reels tips: SocialBee categories.
- Tracking what rivals post: Metricool competitor analysis.
How to choose
- Count posts a month. Under 20, try Metricool Free.
- Count profiles. SocialBee charges per profile, Metricool per brand.
- Run the SocialBee 14-day trial if you want evergreen recycling.
- Pay yearly only after a month of real use.
Common questions
Is Metricool free?
Yes, for 1 brand and up to 20 scheduled posts a month.
Does SocialBee have a free plan?
No. It has a 14-day free trial and a 30-day money-back guarantee.
Which is cheaper, Metricool or SocialBee?
Metricool Starter is $20/month yearly for 5 brands. SocialBee Bootstrap is $24/month yearly for 5 profiles.
Related: Buffer vs Metricool, Later vs Metricool, Metricool alternatives, scheduling tools.
Sources: metricool.com/pricing, socialbee.com/pricing. Checked on 16 October 2026. Based on published plans and terms, not a hands-on test.

