ShortStack
Head-to-head

Lumen5 vs Pictory: which turns text into video better?

At a glance

Both turn blogs and scripts into stock-footage videos. Lumen5 has a free plan: 5 videos a month, up to 2 minutes each, 720p. Pictory has no free plan, only a 14-day trial, but it also cuts highlights from long videos.

Quick verdict

  • Choose Lumen5 if you turn blog posts into videos and want to start free.
  • Choose Pictory if you also want to clip long videos into shorts.

Side-by-side comparison

DetailLumen5Pictory
Free planYes: 5 videos a month, up to 2 min, 720p, watermarkNo. 14-day trial, 15 video minutes, 5 min max
Paid from$19/month (ShortStack data)Starter: $25/month yearly, $29 monthly, 200 minutes
Next planNot reached (Oct 2026)Professional: $35/month yearly, $59 monthly, 600 minutes
ExportFree: 720p1080p
WatermarkFree: yesStarter: none
Best forBlog to videoScript to video and highlights

For Shorts and Reels

Lumen5 Free's 2 minute cap fits Shorts, but 720p with a watermark is weak for posting. Pictory Starter's 200 minutes a month is about 400 30-second Shorts, far more than most creators need.

How to choose

  1. Testing free: Lumen5.
  2. Posting weekly at 1080p: Pictory Starter.
  3. Clipping podcasts: Pictory.

Questions people search

Is Pictory free?

No. It has a 14-day trial with 15 video minutes.

What are Lumen5's free plan limits?

5 videos a month, up to 2 minutes each, 720p.

How much does Pictory cost?

Starter is $25 a month billed yearly or $29 monthly.

Related: Pictory alternatives, faceless video tools.

Sources: lumen5.com/pricing, pictory.ai/pricing. lumen5.com/pricing loads by script, so Lumen5's paid price comes from ShortStack's tool data. Checked on 16 October 2026. Based on published plans and terms, not a hands-on test.