ShortStack guides
How to work with a tool sponsor
Keep paid placements clear and useful to your audience.
Agree on the deliverable
Define the format, placement, dates and review process. Distinguish a paid promotion from an independent product assessment.
Show the actual workflow
Use a representative example, state the relevant plan and avoid repeating claims you have not verified.
Label the relationship
Make the paid relationship easy to recognize. Keep claims accurate and keep the audience’s task central to the content.
Report what happened
Share agreed metrics such as views, clicks or signups with their measurement window. Avoid presenting estimates as guaranteed outcomes.